Shubh Muhurat will be observed from 12:35 PM on the 10th to 1:57 PM on the 11th
06.11.2023 - 13:32:46CaratLane Gets Ready for Most Auspicious Season with New Collections and Festive Offers
Business Wire India
CaratLane, India’s largest digitally native omni-channel jewellery brand, is gearing up to celebrate Dhanteras, which is not only the most auspicious occasion to buy jewellery but also marks the beginning of the biggest wedding season.
Along with Diwali celebrations, the month is set to see an uptick in weddings across the country. With approximately 35 lakh weddings scheduled to take place between the last two months of the year, there’s an increasing demand for fine jewellery and wedding gifts from close family members, solitaire engagement rings and modern mangalsutras, which are a big hit with the brides.
Recognising the cultural significance of this auspicious season, the brand has curated a diverse range of offerings, including the new festive collection ‘Alpona’, inspired by a 100-year-old Bengali art form. Along with new designs, the brand also has various offers to incentivise customers to make their purchases. The main festive offer is flat 25% off on diamond prices of 4000+ designs, accompanied by various limited-time special deals for existing customers.
“At CaratLane, we witness strong jewellery buying intent throughout the festive period, but Dhanteras holds a special place as it signifies the most auspicious time for buying jewellery. Incidentally, this year, the Trayodashi Tithi spans two days, with the Shubh Mahurat being observed from 12:35 PM on 10th Nov to 1:57 PM on 11th Nov. This auspicious occasion holds immense cultural significance, and we are excited to celebrate it with all our cherished customers at our 250 stores spread across 100 cities," stated Atul Sinha, Chief Operating Officer at CaratLane.
While CaratLane customers shop throughout the year for their various micro occasions, such as anniversaries, birthdays and other personal milestones for this festive season, the brand anticipates customers seeking jewellery for wedding gifting, Diwali gifting, engagement, etc. and has a wide variety of gorgeous gold & diamond designs perfect for each of them.
About CaratLane
CaratLane - a Tanishq Partnership, India’s first omni-channel jewellery brand, was founded in 2008, by Mithun Sacheti and Srinivasa Gopalan, with a simple but courageous objective – to make beautiful jewellery accessible, affordable and forever wearable. All CaratLane collections draw design inspiration from a strong historical legacy and interpret them in a modern theme. With the new-age woman as a muse, the design philosophy at CaratLane is to make jewellery which makes the wearer ‘feel’ beautiful, and draws out her compelling individuality, inner confidence and self-esteem.
With a strategic investment from Titan Company Limited, CaratLane is now partnered with India’s largest retail jeweller, Tanishq. The partnership aims to work towards a common mission – to offer customers beautiful jewellery and a distinctive shopping experience that fits today’s values and lifestyles - enabling CaratLane to grow as India’s 21st-century jewellery brand.
CaratLane is also known for its signature jewellery-buying experience across all platforms. Along with the website, which is India’s largest online jewellery destination, CaratLane now has 250 brand stores across the country. CaratLane also pioneered a unique Try@Home feature for jewellery buyers in the country, where customers can book an appointment to get their desired jewellery delivered at their doorsteps and try them at their comfort, with no obligation to buy. Facilitating the diamond-buying experience in India, CaratLane stores also include a Solitaire Lounge personalised with a highly skilled team to assist diamond buyers to find the perfect solitaire. CaratLane diamond consultants are also available 24x7 at toll-free number 1-800-102-0103.
To know more about CaratLane: Visitwww.caratlane.com
Join the conversation: #CaratLane | @CaratLane | facebook.com/CaratLane
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| Flat 25% off on diamond prices of 4000+ designs by CaratLane |
CaratLane, India’s largest digitally native omni-channel jewellery brand, is gearing up to celebrate Dhanteras, which is not only the most auspicious occasion to buy jewellery but also marks the beginning of the biggest wedding season.
Along with Diwali celebrations, the month is set to see an uptick in weddings across the country. With approximately 35 lakh weddings scheduled to take place between the last two months of the year, there’s an increasing demand for fine jewellery and wedding gifts from close family members, solitaire engagement rings and modern mangalsutras, which are a big hit with the brides.
Recognising the cultural significance of this auspicious season, the brand has curated a diverse range of offerings, including the new festive collection ‘Alpona’, inspired by a 100-year-old Bengali art form. Along with new designs, the brand also has various offers to incentivise customers to make their purchases. The main festive offer is flat 25% off on diamond prices of 4000+ designs, accompanied by various limited-time special deals for existing customers.
“At CaratLane, we witness strong jewellery buying intent throughout the festive period, but Dhanteras holds a special place as it signifies the most auspicious time for buying jewellery. Incidentally, this year, the Trayodashi Tithi spans two days, with the Shubh Mahurat being observed from 12:35 PM on 10th Nov to 1:57 PM on 11th Nov. This auspicious occasion holds immense cultural significance, and we are excited to celebrate it with all our cherished customers at our 250 stores spread across 100 cities," stated Atul Sinha, Chief Operating Officer at CaratLane.
While CaratLane customers shop throughout the year for their various micro occasions, such as anniversaries, birthdays and other personal milestones for this festive season, the brand anticipates customers seeking jewellery for wedding gifting, Diwali gifting, engagement, etc. and has a wide variety of gorgeous gold & diamond designs perfect for each of them.
About CaratLaneCaratLane - a Tanishq Partnership, India’s first omni-channel jewellery brand, was founded in 2008, by Mithun Sacheti and Srinivasa Gopalan, with a simple but courageous objective – to make beautiful jewellery accessible, affordable and forever wearable. All CaratLane collections draw design inspiration from a strong historical legacy and interpret them in a modern theme. With the new-age woman as a muse, the design philosophy at CaratLane is to make jewellery which makes the wearer ‘feel’ beautiful, and draws out her compelling individuality, inner confidence and self-esteem.
With a strategic investment from Titan Company Limited, CaratLane is now partnered with India’s largest retail jeweller, Tanishq. The partnership aims to work towards a common mission – to offer customers beautiful jewellery and a distinctive shopping experience that fits today’s values and lifestyles - enabling CaratLane to grow as India’s 21st-century jewellery brand.
CaratLane is also known for its signature jewellery-buying experience across all platforms. Along with the website, which is India’s largest online jewellery destination, CaratLane now has 250 brand stores across the country. CaratLane also pioneered a unique Try@Home feature for jewellery buyers in the country, where customers can book an appointment to get their desired jewellery delivered at their doorsteps and try them at their comfort, with no obligation to buy. Facilitating the diamond-buying experience in India, CaratLane stores also include a Solitaire Lounge personalised with a highly skilled team to assist diamond buyers to find the perfect solitaire. CaratLane diamond consultants are also available 24x7 at toll-free number 1-800-102-0103.
To know more about CaratLane: Visitwww.caratlane.com
Join the conversation: #CaratLane | @CaratLane | facebook.com/CaratLane
