Dr.
10.11.2023 - 06:05:42Dr. Vaidya?s - New Age Ayurved - Launches ?Make The Switch? Campaign Promoting Healthier Celebrations this Festive Season. Vaidya's - New Age Ayurved is a part of the illustrious RP - Sanjiv Goenka Group. To make this festive season a healthier one it has launched 'Make The Switch' campaign that challenges conventional festive indulgences by promoting a lineup of 100% natural and healthy alternatives.
Business Wire India
In an ambitious move to redefine health standards during India's most beloved festival, Dr. Vaidya's has announced its latest initiative, "Make The Switch" campaign, ahead of this year's Diwali celebrations. This innovative campaign is challenging conventional festive indulgences by promoting a lineup of 100% natural and healthy alternatives with no known side effects.
As the nation prepares for a season traditionally marked by rich foods and sugary drinks, Dr. Vaidya's is set to change the narrative. The campaign encourages a switch from aerated drinks to healthier alternatives like their Apple Cider Vinegar Fizz and Juice.
Addressing the stress of daily life, Dr. Vaidya's is also positioning its Shuddha Ashwagandha as a natural stress reliever, presenting it as a healthier substitute for ‘so called’ stress relievers like cigarettes and alcohol.
The campaign thoughtfully addresses the fondness children have for sweet treats. Encouraging a shift from candies, toffees, peppermints and chocolates, their Chyawan Gummies promises to be an innovative and yummy product that helps boost immunity and promotes a healthy appetite in a fun, kid-friendly format. Just two of these equals one spoon of Chyawanprash but in a tasty format.
In a time where coffee has been a mainstay for mental alertness, Dr. Vaidya's has introduced Shuddha Brahmi, a potent single herb crafted to provide focus and reduce mental fatigue without the side effects associated with excessive caffeine intake.
With the "Make The Switch" campaign, Dr. Vaidya's is giving special offers to customers aimed at making this health-centric switch more enticing for consumers. This strategic move aims to capture the festive market while instilling a preference for healthy and natural choices. Consumers across India are encouraged to login to Dr. Vaidya’s website and join the sale.
“Greetings of the festive season to all Indians. With our objective of Har Ghar Ayurved we have launched the “Make the Switch” Campaign to encourage our fellow countrymen to embrace the wealth of wellness by incorporating healthy alternatives into their celebrations. From replacing cola’s and tetra pack juices with healthy Apple Cider Vinegar Juice & Fizz for weight management or ditching harmful alternatives and opting for Shuddha Ashwagandha to reduce stress, our range of products offer healthy alternatives for your overall wellness. Our customers can expect special offers when they buy our range of highly-rated bestsellers and benefit from our diverse range of products." Vivek Jain, CEO, Health & Wellness- RPSG Groups
You can view the Campaign here:
https://youtube.com/shorts/5a6gNoNOpSY?feature=share
'Make The Switch' campaign by Dr. Vaidya’s this festive season is not meant to merely be a seasonal highlight; it is seen as the beginning of a long-term movement toward holistic health and wellness.
About Dr. Vaidya’s - New Age Ayurved
Dr. Vaidya's, a New Age Ayurved brand, is a part of the RP- Sanjiv Goenka Group. The brand with 150+ years of legacy, specialises in Ayurvedic products, blending traditional practices with modern wellness needs. The brand offers holistic solutions from Fitness, Men & Women’s Health, Immunity & Wellness, Piles, Liver and Pain Management. With a portfolio of over 50+ products they have created a strong presence in the Indian Ayurvedic Market.
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| Make the Switch with Dr. Vaidya's |
In an ambitious move to redefine health standards during India's most beloved festival, Dr. Vaidya's has announced its latest initiative, "Make The Switch" campaign, ahead of this year's Diwali celebrations. This innovative campaign is challenging conventional festive indulgences by promoting a lineup of 100% natural and healthy alternatives with no known side effects.
As the nation prepares for a season traditionally marked by rich foods and sugary drinks, Dr. Vaidya's is set to change the narrative. The campaign encourages a switch from aerated drinks to healthier alternatives like their Apple Cider Vinegar Fizz and Juice.
Addressing the stress of daily life, Dr. Vaidya's is also positioning its Shuddha Ashwagandha as a natural stress reliever, presenting it as a healthier substitute for ‘so called’ stress relievers like cigarettes and alcohol.
The campaign thoughtfully addresses the fondness children have for sweet treats. Encouraging a shift from candies, toffees, peppermints and chocolates, their Chyawan Gummies promises to be an innovative and yummy product that helps boost immunity and promotes a healthy appetite in a fun, kid-friendly format. Just two of these equals one spoon of Chyawanprash but in a tasty format.
In a time where coffee has been a mainstay for mental alertness, Dr. Vaidya's has introduced Shuddha Brahmi, a potent single herb crafted to provide focus and reduce mental fatigue without the side effects associated with excessive caffeine intake.
With the "Make The Switch" campaign, Dr. Vaidya's is giving special offers to customers aimed at making this health-centric switch more enticing for consumers. This strategic move aims to capture the festive market while instilling a preference for healthy and natural choices. Consumers across India are encouraged to login to Dr. Vaidya’s website and join the sale.
“Greetings of the festive season to all Indians. With our objective of Har Ghar Ayurved we have launched the “Make the Switch” Campaign to encourage our fellow countrymen to embrace the wealth of wellness by incorporating healthy alternatives into their celebrations. From replacing cola’s and tetra pack juices with healthy Apple Cider Vinegar Juice & Fizz for weight management or ditching harmful alternatives and opting for Shuddha Ashwagandha to reduce stress, our range of products offer healthy alternatives for your overall wellness. Our customers can expect special offers when they buy our range of highly-rated bestsellers and benefit from our diverse range of products." Vivek Jain, CEO, Health & Wellness- RPSG Groups
You can view the Campaign here:
https://youtube.com/shorts/5a6gNoNOpSY?feature=share
'Make The Switch' campaign by Dr. Vaidya’s this festive season is not meant to merely be a seasonal highlight; it is seen as the beginning of a long-term movement toward holistic health and wellness.
About Dr. Vaidya’s - New Age AyurvedDr. Vaidya's, a New Age Ayurved brand, is a part of the RP- Sanjiv Goenka Group. The brand with 150+ years of legacy, specialises in Ayurvedic products, blending traditional practices with modern wellness needs. The brand offers holistic solutions from Fitness, Men & Women’s Health, Immunity & Wellness, Piles, Liver and Pain Management. With a portfolio of over 50+ products they have created a strong presence in the Indian Ayurvedic Market.
